beth bundy designs

Logo and strategies.

Beth Bundy

I am struggling to create a logo for "beth bundy designs."  I want it to be just right.  There are too many choices of colors and fonts and sizes and images that come to mind.  Why does it feel so much easier to design something when there are given constraints?  The layers and squares logo was much easier.  I knew that I wanted to use layers and squares.  This logo feels so much more personal because it has my name in it.  My number one form of identification.  How do I go about painting, designing, and forming my identity in one image?

Maybe, first, I need to be okay with the fact that it is not coming to me easily.  I need to work on branding myself and figuring out what I identify with.  I know I want it to be a blend of something creative and fun alongside something that shows the technical side of my art.  Maybe it will show some traces of where I have travelled or favorite creatures.  It need to be timeless.  I don't want to hate it a year from now.  I'm stuck.

I've been searching all my life for this logo and still have not found it.  Last year when I was teaching my middle school class, one of my goals for the year was to teach students strategies for getting unstuck.  Maybe I need to start using some of those strategies for myself to see if they really work.  So, here's what I'm thinking I need to do.

1.  Go for a run.

2.  Set my own constraints.

3.  Sketch and sketch and sketch some more.  

4.  Look though old sketchbooks and see what I found in my past that I can use in my present.

5.  Play with letter and words and fonts in illustrator.

6.  Find some logos that I like for some reason.

7.  Once I have a few ideas, get some honest feedback on my ideas.

I guess I'll start there and see what happens.  I'm off to get bundled up for a chilly winter run!

(Ok, I am procrastinating from my run so I decided to look up some logos.  I'm starting to see some themes.)